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Sales Tips

At TRICO, our goal is to help you succeed. That’s why we’ve put together a few tips to help you provide services that will keep your customers coming back. 

Chart showing trend of increasing usage of beam blades on new vehicle modelsCarry beam blades

Over 60% of new vehicles come equipped with beam-style blades and this trend will continue to grow every year. That means many of your customers already have premium blades on their vehicles, and you don’t want them to step down to a conventional blade. Give them the quality they expect and the performance they need.

Learn more about TRICO Wiper Products

Images of TRICO Force, TRICO NeoForm, TRICO Tech wiper blade packagesAlways sell the best

Always start by offering your customers premium blades (unless it’s inappropriate for the customer’s vehicle). Beam blades are better in many ways – they’re the latest in wiper technology and have an infinite number of pressure points for superior wiping performance – and your customers will appreciate knowing you’re looking out for their safety.

Learn more about TRICO Beam Blades

Image of TRICO Exact Fit Rear wiper bladeDon’t forget the rear blade

More vehicles than ever on the road have rear integral blades, which should be changed just as often as the front wipers. However, most drivers only change their rear blade once every five years or so, providing you with a great opportunity to help your customers and win their loyalty.

Give them original factory quality

Consumers want their vehicles to look and perform like when they were new, and TRICO replacement blades make it easy to restore your customers’ vehicles to original factory quality. Each part number is manufactured to fit the vehicle with multi-adapter connectors for quick and easy wiper replacement every time. Whether conventional, beam, rear or hybrid blade style, TRICO has you covered.

Image showing TRICO View glass treatment before and after on a windshieldGlass Clearing for a clear view

Most driving decisions are based solely on visual cues so it’s important that the windscreen is clear and clean of dirt, oils and grime. An ammonia free cleaner is required to prevent damage to wiper and screen rubbers. Also a low suds cleaner should be used to eliminate residual streaking. Top-up windscreen wash with TRICO Vision additive and ensure the screen is clear using TRICO Vision cleaner, as a clean windscreen is the first thing they will see.

Learn more about TRICO Vision.

Customer access: Displays

It’s been proven that displays prompt purchases, since they provide important information right at the moment of decision.

  • Place a merchandiser display stocked with wipers in your customer waiting area or near the register. 
  • Rainy bad weather days helps magnify the need for wipers.
  • Always keep your displays in good appearance and have them stocked.